Cetera Advisor Networks

Cetera Advisor Networks

A member of Cetera Financial Group

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200 N. Sepulveda Blvd., Suite 1300

El Segundo, CA 90245

(800) 879-8100

ceteraadvisornetworks.com

Clearing firm: Pershing LLC

No. advisers: 3,071

AUM: $90,354,186,474

Year founded: 1983

Year end: Dec. 31

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Additional data available to subscribers:
  • No. of reps, male
  • No. of reps, female
  • No. of producing reps, male
  • No. of producing reps, female
  • No. of reps producing $500K+ /year
  • No. of CFPs
  • No. of full-time employees
  • No. of fee-based advisers served
  • Average payout per rep, per year
  • Avg. annual production of top 20% reps
  • Total payout, per year
  • Cost of E&O insurance per rep, per year
  • Affiliation fees charged per rep, per year
  • Affiliation fee coverage
  • Securities revenues
  • Securities revenues: Stocks
  • Securities revenues: Bonds
  • Securities revenues: ETFs
  • Securities revenues: Other
  • Mutual fund revenues
  • Annuities revenues
  • Annuities revenues: Fixed
  • Annuities revenues: Variable
  • Annuities revenues: Other
  • Insurance revenue
  • Insurance revenues: Life
  • Insurance revenues: Disabilities
  • Insurance revenues: LTC
  • Insurance revenues: Other
  • Alternative revenues
  • Alternative revenues: Hedge funds
  • Alternative revenues: Managed futures
  • Alternative revenues: Private placements
  • Alternative revenues: REITs
  • Alternative revenues: Other
  • Other commission revenues
  • Fee revenues: Rep-managed accounts
  • Fee revenues: Firm-managed accounts
  • Fee revenues: Outside-managed accounts
  • Fee revenues: Other
  • Fee-based assets: Clearing firm
  • Fee-based assets: Advisory firm platforms
  • Fee-based assets: Third-party money managers
  • Fee-based assets: Other
  • Is the firm, or an affiliate of the firm, registered as an investment adviser with the SEC?
  • Allows an adviser to have his/her own RIA
  • RIA platform AUM
  • Offers robo-advisory platform?
  • If not, when plans to offer a robo-platform
  • Robo-advice services offered
  • How robo-platform developed
  • Charge for robo-advisory services?

For More Information

CEOTom Taylor
Recruiting ContactJC Young
(310) 257-7300
E-mail
Compliance ContactJoe Neary
310-257-7594
E-mail
Marketing ContactMichael Zuna
619-881-5277
E-mail
Technology Operations ContactMike Ragunas
310-257-7460
E-mail

Recruitment & Staffing

2017 2016 2015
No. of reps3,0712,6932,897
No. of producing reps2,5862,4882,475
No. of reps producing $100K-$499K /year000

Payout grid is available to Data Center subscribers only.

Subscribe or log in to the B-D Data Center for access to all available data.

2016 2015 2014
Total revenues$572,967,406$558,973,571$564,822,375
Commission revenues$279,259,073$285,270,894$300,220,064
Fee revenues$225,689,262$228,206,253$222,539,995
Total revenues: Other$68,019,071$45,496,425$42,062,316
2016 2015 2014
Total account assets$81,300,338,725$70,926,910,695$73,569,005,000
Fee-based assets$22,164,951,132$19,611,221,207$19,788,681,000
Total account assets: Other$59,135,387,594$51,315,689,488$53,780,324,000
Average assets per rep$30,189,506$24,482,883$24,955,565

Lightyear Capital's Donald Marron said to be in the hunt for Cetera Financial Group

March 22, 2018 - Veteran brokerage executive Donald Marron is a serious contender to buy Cetera Financial Group, according to several sources familiar with the potential deal. Cetera, a network of six broker-dealers, is exploring a sale that could be worth about $1.5...

Are LPL and Cetera Financial Group a potential match?

February 27, 2018 - A securities analyst who covers LPL Financial Holdings Inc. wrote a note on Tuesday morning saying that it makes sense for LPL Financial to pursue an acquisition of Cetera Financial Group. "We believe the benefits of a Cetera acquisition are clear given...

Cetera sale talk another distraction for advisers

February 26, 2018 - A potential sale of Cetera Financial Group could be boon for its private equity owners, but turn out to be another distraction for its 8,000 advisers, who saw the company emerge from bankruptcy less than two years ago. On Friday, Bloomberg News reported...

Cetera reportedly exploring $1.5 billion sale

February 23, 2018 - Cetera Financial Group, a network of six broker-dealers, is exploring a sale that could be worth about $1.5 billion, according to a Bloomberg report. The company, which houses around 8,000 brokers and advisers, began interviewing potential advisers to...

Cetera creates 'traditional' and 'specialty' channels for its six B-Ds

February 13, 2018 - Cetera Financial Group has reorganized its six broker-dealers into two "channels" — traditional and specialty. The traditional channel consists of Cetera Advisors, First Allied Securities and Summit Brokerage Services. Brett Harrison, now CEO of Cetera...

In rare move, investment adviser named as defendant in NYU retirement plan case

January 16, 2018 - In an unusual turn of events, the investment adviser to New York University's retirement plan has been named as a co-defendant in litigation attacking the plan's allegedly excessive fees. Plaintiffs contend the adviser, Cammack LaRhette Advisors, provided...

Can Robert Moore save Cetera?

November 11, 2017 - Cetera Financial Group's Halloween office party this year, CEO Robert Moore dressed up as the Cowardly Lion from the "Wizard of Oz." A more appropriate costume might have been Hercules, who famously completed 12 labors as a penance, since many observers...

For small B-Ds, becoming part of a branch office of a larger firm is a viable exit strategy

August 25, 2017 - LPL Financial's acquisition this month of the National Planning Holdings Inc. network of four broker-dealers with 3,200 reps and advisers certainly has the independent broker-dealer industry abuzz, but transactions involving smaller broker-dealers are...

Cetera broker-dealers to pay back $3.3 million to clients overcharged for mutual funds

August 22, 2017 - Five Cetera Financial Group broker-dealers reached settlements with Finra totaling $3.3 million for failing to supervise the application of mutual fund sales charge waivers to eligible clients in retirement plans and at charitable organizations. As part...

Top clearing and custody firms for financial advisers

August 7, 2017 - CLEARING FIRMS Listed by reported number of broker-dealer clients Firm Phone/website # of clients % change vs. 2016 Contact Phone/email Pershing (800) 445-4467 714* -3.90% Michael Row (800) 445-4467 One Pershing Plaza, Jersey City, NJ 07399 pershing.com/who-we-serve/broker-dealers...

    Notes
  • N/A = Not available
  • N/D = Not disclosed
  • — = Information not available or not disclosed

All 2011-2016 recruitment and staffing data is as of Dec. 31 in the calendar year displayed. Prior year recruitment and staffing data is as of Sept. 30. All financial figures are for firms' year end, unless noted.

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